A Nokia anunciou a venda do seu celular S40 de número 1,5 bilhão (um bilhão e quinhentos milhões). A marca foi atingida esta semana quando uma jovem chamada Mayara Rodrigues comprou um Nokia Asha 303 nas lojas Magazine Luiza em São Paulo. Segundo a companhia finlandesa, a moça escolheu o aparelho por gostar de estar em contato com amigos e familiares. O feito foi muito comemorado pela empresa e foi destaque nos sites de tecnologia no exterior.
Os modelos da linha Asha, recém lançada pela Nokia, são considerados como "smartphones lite", ou seja, aparelhos com mais recursos que os celulares, e ficam entre os feature phones e os smartphones. O Asha 303 em questão traz teclado QWERTY e traz diversos aplicativos pré-instalados para navegação, acesso à redes sociais e jogos como Angry Birds Lite. Os celulares equipados com o sistema S40 foram criados em 1999. O primeiro modelo S40 a chegar ao mercado foi o Nokia 7110.
Confira o press release da Nokia (em inglês):
Os modelos da linha Asha, recém lançada pela Nokia, são considerados como "smartphones lite", ou seja, aparelhos com mais recursos que os celulares, e ficam entre os feature phones e os smartphones. O Asha 303 em questão traz teclado QWERTY e traz diversos aplicativos pré-instalados para navegação, acesso à redes sociais e jogos como Angry Birds Lite. Os celulares equipados com o sistema S40 foram criados em 1999. O primeiro modelo S40 a chegar ao mercado foi o Nokia 7110.
Confira o press release da Nokia (em inglês):
Nokia hits 1.5 billion sales of revolutionary Series 40 mobile phones
The landmark Nokia Asha 303 device has been purchased by a 21-year-old Brazilian woman
Espoo, Finland – Nokia today announced one of the most significant milestones in its history with the sale of its 1.5 billionth Series 40 mobile phone. The device was sold to a female consumer in the Brazilian city of São Paulo and represents a historic moment as Nokia continues its strategy of connecting the next billion.
The 1.5 billionth phone was a Nokia Asha 303, a stunning touch screen handset with QWERTY keypad designed for web browsing, social networking and gaming, that features pre-installed entertainment and applications such as Angry Birds Lite.
The device was purchased from a Magazine Luiza store in São Paulo by Mayara Rodrigues, a 21-year-old who loves staying in touch with friends and family through social networks.
The first Series 40 phone was the Nokia 7110 developed in 1999. Since then this family of phones has evolved to such an extent that they are considered ‘Smartphone Lite’ thanks to the innovations of the new Nokia Asha range.
Series 40 phones now blur the line between feature phones and smartphones. With recent innovations including Nokia Maps for Series 40, Nokia Browser and Web Apps, Nokia Money and Nokia Life Tools, millions of consumers have enjoyed easy and affordable access to the Internet and information for the first time, with locally relevant apps and content.
Mary McDowell, Executive Vice President for Mobile Phones at Nokia, said: “We are incredibly proud to reach this milestone. Having 1.5 billion Series 40 devices sold is a hard-to-reach mark, let alone one attainable in a single line of products. At a time when we are maintaining our commitment to connecting the next billion customers around the world – it is gratifying to consider how Series 40 devices have made mobile technology accessible and help continue to change people’s lives for the better.”